Submissions from 2026
Experience Therapy: How Service Experiences Regulate Everyday Negative Affect, Chang Ma Ph.D., Jae Eun Park, Alei Fan, and Laurie Wu
Submissions from 2025
Leveraging Digital Sensory Marketing in Online Wine Sales – A Moderated Serial Mediation Model, Yingying Dong, Alei Fan, and Chang Ma Ph.D.
Gotta Take My Avatar Shopping: Impacts of Interactive Virtual Shopping in Esport, Yongjin Hwang and Keshav Gupta
Machine Learning Techniques in Tourism and Hospitality Research: A Critical Assessment, Ningqiao Li, Xiaoyi Liu, and Fang Meng Ph.D.
From Plate to Picture: The Role of Gastronomic Offerings in Tourism Marketing, Patricia Picazo, Sergio Moreno-Gil, Robin B. DiPietro, and Forest Ma
Submissions from 2024
Achieving Destination Sustainability: How Tourist-To-Tourist Interaction Quality Affects Tourist Loyalty?, Junli Gao, Fang Meng Ph.D., Weifeng Guo, and Baomin Lin
Colombia as a Future Tourism Destination from U.S. Travelers’ Perspective, Maricela I. Montes-Guerra, Natalia Zapata-Cuervo, and Miyoung Jeong Ph.D.
Submissions from 2023
U.S. Travelers’ Perceived Image of Latin America as Their Future Travel Destination, Maricela I. Montes-Guerra, Natalia Zapata-Cuervo, and Miyoung Jeong
Submissions from 2020
The Impact of Service Firm’s Environmentally Friendly Reputation in the Context of Revenue Management, Choongbeom Choi and Miyoung Jeong Ph.D.
Submissions from 2008
An Educational Module for Enhancing Business Strategies for Web Sites of Small Rural Firms: An Experience Economy Approach, Miyoung Jeong Ph.D., Ann Marie Fiore, and Linda Niehm
Submissions from 2007
Experience Economy Strategies: Adding Value to Small Rural Businesses, Ann Marie Fiore, Linda Niehm, Haemoon Oh, and Miyoung Jeong