Document Type

Report

Key Takeaways

A firm whose CEO is perceived as more submissive faces twice as many pricing and product related attacks, as well as 64% and 48% more marketing and expansion related attacks. • Firms led by a more provocative CEO see greater pricing (50% more), product (27%), marketing (35%), and expansion (58%) attacks.

Publication Date

2019

Source

Hill, A.D., Recendes, T., & Ridge, J.W. 2019. Second-order effects of CEO characteristics: How rivals’ perceptions of CEOs as submissive and provocative precipitate competitive attacks. Strategic Management Journal, DOI: 10.1002/smj.2986.

Disciplines

Business

Copyright

© 2019, University of South Carolina

Included in

Business Commons

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