Date of Award
Fall 2023
Degree Type
Thesis
Director of Thesis
Katherine Barbieri
Second Reader
Josef Olmert
Abstract
The ubiquity of social media has enabled an unprecedented amount of personal data to be accessible to various entities. Social media platforms leverage this data to optimize algorithmic recommendation systems, persuade users to engage, and promote monetization. The social media ecosystem’s business model demands continuous engagement and the relentless collection of user data to grow and scale. Not only is social media massively popular around the world, but it has integrated heavily into users’ daily lives. This integration is driven by social platforms’ deliberate architectures and affordances. The intentionality of social media can be exploited by state and non-state actors for influence, espionage, and cybercrime. The extensive data collection and manipulation capabilities inherent to social media make it a highly effective vehicle for information operations and social engineering attacks. These tactics are vital assets in multi-domain operations and psychological warfare. This paper investigates how social media can be used maliciously, with a particular focus on TikTok. TikTok, one of the United States’ most popular platforms, is connected to the People’s Republic of China via its parent company, ByteDance Ltd. This thesis assesses the unique threat that TikTok poses to U.S. National Security by examining the PRC’s strategic goals in cyberspace. Amidst rising tensions between the U.S. and PRC, this research seeks to explain the TikTok threat in deeper context.
First Page
1
Last Page
62
Recommended Citation
Cullen, Brendan M., "Assessing the Threat of Social Media to National Security: Information Operations in the 21st Century" (2023). Senior Theses. 660.
https://scholarcommons.sc.edu/senior_theses/660
Rights
© 2023, Brendan M. Cullen
Included in
Chinese Studies Commons, Communication Technology and New Media Commons, Defense and Security Studies Commons, International and Area Studies Commons, Science and Technology Studies Commons, Social Influence and Political Communication Commons, Social Media Commons