Date of Award
2018
Document Type
Open Access Dissertation
Department
School of Journalism and Mass Communications
Sub-Department
College of Information and Communications
First Advisor
August Grant
Abstract
This dissertation connects theories of political communication, public relations and international relations to conceptualize a new model of public diplomacy, where boundaries between distinct types of actors are drawn. It proposes an ecological model and a competition model of public diplomacy. Based on these conceptual models, it empirically supports the academic rationalization of governmental interference in foreign media effects among its domestic citizens: Using a quota sample of 560 survey respondent from mainland China, the empirical part of the dissertation illustrated: 1. Governmental control on foreign media accessibility has significant effects on perceived media credibility and thus dependency on it; 2. Availability of domestic media resource negatively impacts dependency on foreign media; and 3. Foreign media and domestic media, as currently conceptualized, have distinct effects on the psychological activeness of Chinese publics to speak out against social issues
Recommended Citation
Zhu, Y.(2018). Domestic Extension Of Public Diplomacy: Media Competition For Credibility, Dependency And Activation Of Publics. (Doctoral dissertation). Retrieved from https://scholarcommons.sc.edu/etd/4736